Sssdirect.com - How To Become A Bestselling Book Author
What IS a best-selling author?You have to answer that in your own mind.
Technically, it's any book that makes it into the Top 100 list at ANY online or offline bookstore.
However, what does it mean to you?
Is it someone who sells 300-500 books in a day through online bookstores like http://Amazon.com and makes the top 10?
Is it only the person who makes it to #1?
Is it the person who sells their book from their own website and makes ,000 in a few months?
Or does it have to be a specific list... like the New York Times best seller list?
What does it mean to you?
It's a tough call. But you CAN have it all.
Selling your book through an online or offline bookstore will mean less money for you upfront, but will provide you far more leverage in the long run.
Selling your book from your own website and taking your own orders will mean far more money in the bank for you initially, but you'll have to work a little harder on the back-end to get the recognition you deserve.
Both ways work. Neither way is right. It's really what's right for you.
Let's talk about the steps necessary to make your book a bestseller whether you want to do it through an online bookstore or from your own website.
1) Pick the specific day you want to become a best seller.
Focusing on a specific day is what provides you the leverage to sell a large amount of books quickly. Selling 500 books over 6 months is not as impressive as selling 500 books in one or two days.
2) Create your "what's in it for me?" offer.
Your book is a valuable resource for your clients. But selling it alone puts it up against all the other books already on the market for your subject. I don't like those odds.
What you need is something "extra" -- something that really let's the perspective buyer know that you want to help them.
If you were to sell your book (for let's say ) and then offered everyone who purchased your book on the specific day you decided on in step 1 around 0 in bonuses from experts... do you think they'd be more likely to buy? And buy on that day?
Of course they would.
This is the step where you stop thinking about you and start thinking about the group of people you want to help by writing this book in the first place. Think of everything you can possibly offer to add value to your book and build a powerful arsenal of tools and resources.
When the potential buyer asks, "What's in it for me?" (which they always do)... give them TONS of answers.
3) Use the 12-step method to create a promotional sales letter.
Now that you've answered the "What's in it for me?" question, use the 12-step process to build a sales letter site for your book that explains it to the potential buyer.
They have a problem in their life. Your book is going to give them a solution for their problem... and a whole lot of "extras" if they buy on the specific day you've selected.
Tell them – using the proven 12-step process.
4) Leverage the relationships you've built.
Now, simply go back to the experts who provided you the bonus items for your book promotion, let them know the day you have picked as your bestseller day and ASK them if they would help you promote it on that day.
GIVE THEM A FREE COPY OF YOUR BOOK.
Don't be stingy. These are experts who have earned the right to be called an expert. You are asking them for a favor. Be generous enough to let them read your book first.
If you can afford it, send them a physical copy. If you can't, email them a digital copy with a short, concise explanation of what you are doing.
Pick a specific day to target your focused effort. Give an overwhelming amount of bonus reasons for people to buy your book on that day; and then leverage the relationships with experts to get them to help you promote your book.
Why would they want to? Some will want to give back for the success they've earned. Some will want to because by doing so their bonus item is getting in more people's hands (and their bonus item promotes them).
What will these experts use to help promote your book?
You guessed it... the "list" of their current clients.
Authors 25, 50 or 100 years ago would buy out their own first printing to make it appear their book was popular. Many "best sellers" used this tactic to get the Best Seller status so publishers would contract with them for future titles.
Tricky? Maybe. Successful? Absolutely.
Now it's your turn.
Now that you know HOW to become a best seller, let's address where to become a best seller.
Right now the 2 most popular bookstores for running best seller campaigns are http://Amazon.com and http://BN.com (Barnes and Noble).
To get your book listed in http://Amazon.com you can either:
Purchase the 9.95 option from http://Lulu.com for Global Distribution. This will get you listed in all major online and offline bookstores or go to http://Amazon.com and do it yourself.
If you take the "do it your self" route at Amazon, be sure to join http://Amazon.com's Advantage Program. They will walk you through the process of signing up and getting your book listed in their store.
If you want to get listed in Barnes and Noble (online or offline), then visit http://BarnsandNobel.com.
Lulu.com will make both of these a simple process because you'll already have an ISBN and you can order just a few books initially to get started with http://Amazon.com and/or Barnes and Noble.
Let's talk through a few examples of how the Best Selling promotion may work:
1.) Leverage experts
We've already covered this one.
If I was writing the Pet Name book, I could find experts who are currently providing products and services to pet enthusiasts. Ask for bonuses and/or content from them. Then let them know the day I'm going to promote it and ask for their help.
I would provide them a digital or physical copy of the book to review. I would also ask what I could do to assist them. I've got to make it worth their while to help me.
2.) Leverage businesses
Rather than relying on 1 sale at a time from individual readers, I could approach businesses that sell pet-related products and see if I could get a licensing agreement with them where they buy a large quantity of books at one time.
I could sell 500 books to 500 different readers or I could sell 500 books to 1 or 2 pet stores.
3.) Leverage home town support
If it's a localized subject – like a travel guide to North Carolina beaches – you could focus on specific businesses along the North Carolina coast to promote your book.
You could also contact local radio and/or TV stations to get publicity for your book promotion.
The biggest key to your best selling book promotion... don't just go through the motions. Make It An EVENT! And have FUN with it.
Tags: Book Writing, Creative Writing, Freelance Writing, Writing A Book, Book Publishing, Writing
Young Writers
If you are between the ages of 8 to 18 and love to write, be it short stories, plays or poems, then you are a young writer. For the writer nothing is more satisfying than finishing a story, play, poem etc. In fact some young writers decide to make it thei
Writing What You Want To Write: Personal Innovation
Most of the important things in the world have been accomplished by people who have kept on trying when there seemed to be no hope at all. - Dale Carnegie Some of the special skills discussed in writing may have you feeling as if there is really no room
Writing Success: What Does It Mean To You?
Like most creative professions the question of a qualified success in writing is not easy to concentrate into one definitive answer. Just as there are a multitude of writing styles, so too are there many examples of writing success. Examples 1. "I
Writing Prompts: Who Needs This Writing Help?
Writing prompts can offer tremendous writing help for writers at every level of experience and expertise. Who can use writing prompts? Beginners can use writing prompts to help them learn and grow as writers as well as gain valuable experience in the cra
Writing Contests: Building Writing Credentials
One of the ways many writers can successfully add credentials to their portfolio if to participate in a variety of literary contests. This type of contest encourages writers to put their best foot forward in both creativity and attention to detail. It is
Writing Book Reports
If you are a student, writing a book report is something you will probably have to do at some time whether you want to or not.It has never been a favorite activity for most but it is always valuable. It is valuable because it allows you to think about the
Writing Advice From The Experts Part #1
One must be drenched in words, literally soaked in them, to have the right ones form themselves into the proper pattern at the right moment. - Hart Crane Some of the best advice for writers in the 21st century comes from those who have seen their success
Write A Winner Book Fast - 8 Ways, P1
The faster you finish your book the sooner you can get started enjoying life long passive profits! Finish fast and begin your journey of fame. Finish sooner and fulfill your life long dream of authoring your very own book...
Write About Something That Will Change Your Life!
It's been said that you should "write about what you know". It's also been said that doing that condemns you to a life of boredom as you'll never grow beyond your current limitations. Not very helpful, is it? It's also been said that you shoul
Writers Make Money Online
When you think of making money writing, you often think of freelance writing, ghost writing, and writing novels... all of which you can do on the internet. However, I'm wanting to talk about the hidden opportunities for good writers in internet marketing
Who's Telling The Story?
The point of view in any story is important because it provides a guide to manage the execution of your story. Most works of fiction use one point of view although a second perspective can be brought into the story for a short period of time. Third Perso
What To Expect At A Book Signing?
One of the most thrilling moments for an author is when they are invited to participate in a book signing. This is often the stamp of approval many writers need, especially with their first book. Most bookstores see a book signing as a means of increasin
What Makes A Good Fiction Book?
Author and publisher Diana Ennen talks about three crucial elements to writing a good fiction book.
What Is Freelance Travel Writing?
Becoming a successful travel writer involves some imagination, some legwork, and a powerful eye for detail to transform the rich experience of a place into a clear, exciting article. If you can do all of that, and if you're willing to put time into marke
What Is Freelance Technical Writing?
Technical writing requires the ability to write clearly, plainly, and accurately about extremely complicated material. If you can do that—and quickly—then becoming a successful technical writer is well within your grasp. The most common clients for free